Case Studies Region: West

Lawrence Hou – Golden International Corporation

The food industry goes through fads like any other. Just think back to the explosion of Sriracha. Although the Thai-inspired hot sauce from California has existed in America for decades, by 2015 it was a sensation, appearing not only on tables across chili-crazed America, but on t-shirt designs and even as Halloween costumes. In many […]

Travis Taylor – Pinnacle Premix

Today’s eggs come from chickens that consume premixes packed with vitamins, minerals, amino acids, microbials, nucleotides, nutraceuticals and other ingredients that are essential for healthy egg production. In other words, most eggs have origins that can be traced back to businesses like Pinnacle Premix—a company that provides nutrient systems for numerous types and species of […]

Fallon Livestock

There’s an old song about home on the range, and while it mentions deer and antelope playing, it doesn’t mention the most important animal in ranching country—the cow. In Nevada, ranching and livestock production constitute a $755 million industry, nearly half of the money generated by the state’s total agriculture activities. One man who can […]

The Food Exchange

Many years ago, when Lipton was repackaging its instant soup mixes, it had lots of old inventory and that presented something of a dilemma to the venerable company. Nothing wrong with the older mixes—their shelf lives weren’t about to expire—but Lipton didn’t want its products bearing different labels and competing with each other at grocery […]

Modesto Dairy Solutions

It would be easy for younger generations to turn up their noses up at the dairy industry. Working in it demands long hours, knowledge of milking systems and science, compassion for people and animals. There’s a certain odor that takes getting used to. That’s according to people who know the industry well, people like Ryan […]

Redmond Agriculture

Convention says salt is salt. It’s the inexpensive white salt you buy at the store, which is 97 to 99 percent sodium chloride in solid form. But when salt is extracted from the ground or the sea, it contains much more, including 60-plus trace minerals. Most companies refine salt, extracting those minerals and selling them […]

M-Mig Construction

In the world of dairy and agricultural construction, there’s a growing knowledge gap. In many cases, fourth-generation farmers are running farms built by past generations, so they haven’t had to build much from the ground up. As a result, they’ve had less experience pulling shingles, running pipe and pouring concrete. In other instances, the next […]

Jensen Meat

Most meat processors hide their facilities from the world. The idea behind that approach is most people don’t want to see how, for instance, a hamburger patty is made from start to finish. That’s not the approach of San Diego-based Jensen Meat, which has been making ground beef products since 1958. Recently, the company made […]

Rainier Fruit Company

With roots tracing all the way back to 1888, Rainier Fruit Company has become one of the nation’s largest growers of organic apples, pears, cherries and blueberries. Located in the heart of Washington’s Yakima Valley — one of the country’s most productive growing regions for apples, wine grapes and hops — Rainier has leveraged the […]

Shasta Produce

Founded in 1986, Shasta Produce has grown to become the largest wholesale distributor of fruits and vegetables in the San Francisco Bay Area. Founded as Andrighetto Produce Inc., the family-owned and – operated company is run by CEO David Andrighetto, who, along with his two brothers and sister, got their start selling citrus out of […]

Testimonials

We were very pleased with the outcome of the article when Terra Firma featured our company in their online journal. Everyone at Terra Firma was very professional, and they projected our family's business exactly the way we intended it to be. We would highly recommend working with this fine company!
— Brian Winner, President, Robert Winner Sons Inc.
We are completely satisfied with the article published by Terra Firma. The process was smooth from start to finish and their representatives guided us through the entire process. I would recommend partnering with them to showcase your business.
— Lou Pfister, Operations Manager, Woodall Grain Company

LATEST EDITION

vol. II 2018

READ NOW

Get Terra Firma straight to your inbox.

  • * We’ll never share your email or info with anyone.
  • This field is for validation purposes and should be left unchanged.